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Moz News
Win That Pitch: How SEO Agencies Can Land New BusinessPosted by TheMozTeamIf you’re a digital agency, chances are you have your sights set on a huge variety of clients — from entertainment and automotive, to travel and finance — all with their own unique SEO needs. So how do you attract these companies and provide them with next-level SEO? By using a flexible tracking…
5 Google Business Profile Tweaks To Improve Foot TrafficPosted by MiriamEllisYour agency recommends all kinds of useful tactics to help improve the local SEO for your local business clients, but how many of those techniques are leveraging Google Business Profile (GBP) to attract as many walk-ins as possible? Today, I’m sharing five GBP tweaks worthy of implementation to help turn digital traffic into…
The One-Hour Guide to SEO, Part 1: SEO Strategy - Whiteboard FridayPosted by randfishCan you learn SEO in an hour? Surprisingly, the answer is yes, at least when it comes to the fundamentals! With this edition of Whiteboard Friday, we're kicking off something special: a six-part series of roughly ten-minute-long videos designed to deliver core SEO concepts efficiently and effectively. It's our hope that this will serve as…
Our Own Sarah Bird Joins the 2019 Class of Henry Crown Fellows!Posted by TheMozTeamMozzers believe in doing good, whether we’re helping new SEOs learn the ropes, encouraging young girls to consider a career in STEM, or just maintaining a dog-friendly (and thus smile-friendly) office. It’s why so much of our content and tools are available for free. It’s why Moz has a generous employee donation-match program…
Search Engine Journal
Bing Rolls Out Text-to-Speech for Search Results by @MattGSouthernBing introduced a number of new search features this week including text-to-speech, expanded intelligent answers, and enhanced visual search.The post Bing Rolls Out Text-to-Speech for Search Results by @MattGSouthern appeared first on Search Engine Journal.
LinkedIn Now Lets Marketers Target Ads to ‘Lookalike Audiences’ by @MattGSouthernLinkedIn is upgrading its ad targeting options with the ability to reach more of the right people.The post LinkedIn Now Lets Marketers Target Ads to ‘Lookalike Audiences’ by @MattGSouthern appeared first on Search Engine Journal.
Google Updates the Sitemaps Report in Search Console & Adds Ability to Delete Sitemaps by @MattGSouthernGoogle has updated the sitemaps report in Search Console with new features, including the ability to delete a sitemap.The post Google Updates the Sitemaps Report in Search Console & Adds Ability to Delete Sitemaps by @MattGSouthern appeared first on Search Engine Journal.
Facebook Removes Targeting Options From Certain Ads to Fight Discrimination by @MattGSouthernFacebook is taking steps to stop discriminatory advertising practices by removing targeting options that were used to exclude people.The post Facebook Removes Targeting Options From Certain Ads to Fight Discrimination by @MattGSouthern appeared first on Search Engine Journal.
6 Actions You Must Take After an SEO Audit by @coreydmorrisHere are six steps to take to build momentum and get ROI after an SEO audit.The post 6 Actions You Must Take After an SEO Audit by @coreydmorris appeared first on Search Engine Journal.
Multilingual SEO: A Guide to URL Structure by @TaylorDanRWLearn the common URL structures for multilingual websites, the merits of each, and best practices for certain countries.The post Multilingual SEO: A Guide to URL Structure by @TaylorDanRW appeared first on Search Engine Journal.
Upper Funnel Advertising: How to Use Display & Video Ads to Boost Awareness by @iambenwoodHere are the advertising tactics you can use to target customers at the top of the purchase funnel.The post Upper Funnel Advertising: How to Use Display & Video Ads to Boost Awareness by @iambenwood appeared first on Search Engine Journal.
John Mueller on Why Google Ranks Sites with Spammy Links by @martinibusterGoogle's John Mueller explains why sites with spammy link building rank.The post John Mueller on Why Google Ranks Sites with Spammy Links by @martinibuster appeared first on Search Engine Journal.
The 8 Best PPC Ad Networks by @LisaRocksSEMWhich PPC ad platform is right for your business? Here are eight of the top PPC advertising platforms today.The post The 8 Best PPC Ad Networks by @LisaRocksSEM appeared first on Search Engine Journal.
Google: Most Algorithm Updates Have Incremental Changes to Previous Updates by @MattGSouthernGoogle's John Mueller was asked about the March core algorithm update and whether it softened the impact of previous updates.The post Google: Most Algorithm Updates Have Incremental Changes to Previous Updates by @MattGSouthern appeared first on Search Engine Journal.
Search Engine Land
LinkedIn taps Bing search data for interest targetingAdvertisers can reach audiences based on business-oriented content they’ve engaged with on Bing. Please visit Search Engine Land for the full article.
